There are hundreds of books, dozens of podcasts, and millions of articles that can benefit you and your business. In addition to The Borden Workbook (our small business workbook coming soon!) these books are a great start, whether you are a solopreneur or part of a big team.


If You Don’t Have Big Breasts, Put Pink Ribbons In Your Hair by Barbara Corcoran Using the unconventional lessons learned from her mom, Barbara Corcoran built a tiny company into a $4 billion business. Her hilarious stories and her mom’s pithy advice inspire greatness. This book will make you feel better about yourself, and teach you to look at obstacles in a whole different way.



Leap First: Creating Work That Matters by Seth Godin Seth Godin is the author of 17 books that have been bestsellers around the world and have been translated into more than 35 languages. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. In Leap First, Godin says “It always feels too soon to leap. But you have to. Because that’s the moment between you and remarkable. We hope this helps you return to that edge. And then, to leap.” And if you aren’t already subscribed to his blog, we highly suggest you go do that (we are fans of practically anything he writes!)



The Tipping Point by Malcolm Gladwell This book explores the magical moment when an idea reaches its “tipping point” and begins to spread like wildfire. It’s a fun and fascinating peak into the ideas, trends, and behaviours that go viral.



Mindset: The New Psychology of Success by Carol S. Dweck Ever wonder what difference your mindset can make? Carol Dweck shows us how success is influenced by how we think about our goals. In school, work, sports, and everything else, having a growth mindset – believing we can improve – may be the key to success.



Essentialism: The Disciplined Pursuit of Less by Greg McKeown Do less, but better, and with more focus. Greg McKeown describes The Way of the Essentialist, which means learning how to focus our time on only the right things – the things that are essential – and eliminating everything else.



The Borden Workbook by Lisa Borden We have created The Borden Workbook to support you as you launch, grow, and nurture your business, alongside consultation, or as a standalone guide. The Borden Workbook is part business book, part self-help book that provides you with the tactical and practical advice, efficiencies, formulas and perspective you need. Organize and succeed as an entrepreneur at your own pace, within your own budget – with competence and confidence.

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